Verizon has approached AOL about a possible acquisition or joint venture, according to Bloomberg News.
No deal is imminent, according to the report, and it’s not unusual for chatter like this to break out during big industry events like this week’s CES, so there’s reason to be skeptical. “Buying a legacy business such as AOL’s, just to gain access to an emerging technology, has not been VZ’s style,” wrote Macquarie Capital analyst Kevin Smithen in an email note toi nvestors Tuesday morning. Verizon CEO Lowell McAdam also disputed that a significant acquisition talks are taking place.
But, if some sort of tie-up were to happen, the two companies could put together an intriguing product that would have implications for others in the digital-advertising industry.
Source:: AdAge – Digital