The National Basketball Association’s new professional video-game league has signed a multiyear broadcast contract with Twitch, the streaming service owned by Amazon.
The NBA 2K League, a joint venture with Take-Two Interactive Software, will live-stream all its video basketball games free through Twitch, the NBA said in a statement Wednesday. That’s as many as 199 games throughout the season, including tournaments, playoffs and the finals. Games will also be free on demand after their conclusion.
Twitch, which has 15 million daily active users, will have exclusive broadcast rights in the 2018 season. Terms of the deal weren’t announced.
Source:: AdAge – Digital