Three years ago, Facebook was the dominant social media site among U.S. teens, visited by 71 percent of people in that magic, trendsetting demographic. Not anymore.
Now only 51 percent of kids ages 13 to 17 use Facebook, according to Pew Research Center. The world’s largest social network has finally been eclipsed in popularity by YouTube, Snapchat and Facebook-owned Instagram.
“The social media environment today revolves less around a single platform than it did three years ago,” the researchers wrote in a survey published on Thursday. Alphabet Inc.’s YouTube is the most popular, used by 85 percent of teens, according to Pew.